B2B Marketing Manager- Nespresso UAE

POSITION SNAPSHOT

• Role: B2B Marketing Manager
• Location: Dubai, UAE
• Company: Nespresso UAE

POSITION SUMMARY

Nespresso UAE is seeking to hire a seasoned B2B Marketing Manager with a solid background in Hospitality or Premium Hotel Marketing. The selected candidate will manage the Out-of-Home (OOH) product portfolio of coffee, machines, accessories, and services. They will execute global product launches & themes based on market needs and carry out market-specific local initiatives.

A DAY IN THE LIFE ...

• Execute the product strategy and commercial value propositions including new products/services.
• Regularly review the channels portfolio performance and suggest possible optimizations, e.g. promotion, pricing, and portfolio rationalization.
• Conduct annual deep dives on market trends and competitive development for coffee, machines, accessories, and services.
• Provide input for monthly sales forecasting of the channels portfolio.
• Drive awareness for the OOH propositions among decision makers and end-users, including local ATL campaigns for OOH.
• Maximize the impact of the local digital footprint, including the OOH website.
• Execute lead generation activities, including direct mail campaigns, CRM, fairs, and events.

MANAGEMENT TEAM RESPONSIBILITIES

• Drive the Organization’s business results by making tactical and operational decisions by building the department in a sustainable approach.
• Define and drive the right initiatives to achieve the business results
• Support the Marketing Manager in making optimal investments and decisions in the Operational People Plan process for both CAPEX and OPEX
• Manage and monitor the budget within the subdepartment
• Drive improvements and efficiencies in the organization by collaborating with other departments

WHAT WILL MAKE YOU SUCCESSFUL…

• A university degree in marketing, commercial or equivalent.
• At least 5 years of experience as a Product and/or Brand Manager in a Hospitality or Premium Hotel Marketing setting.
• Experience in project management of complex projects.
• Demonstrable initiative, anticipating future problems and developing contingency plans.
• Excellent understanding of the business environment, including team goals and company business drivers.
• Proactive cooperation, gaining the trust and support of others and contributing ideas and energy to succeed as a team.
• Strong results focus, achieving results in compliance with the Nestlé Corporate Business Principles and delivering expected result